Jotham King
Resume

My career history and skill set

Work Experience

West Auctions       2011 – Present

Marketing Director & Business Development – Woodland, CA

  • Planned, coordinated, and monitored 150-200 marketing projects annually
    • $X,000 – $XX,000 budget per project
    • Achieved KPI of customer-based growth
  • Market and sale of $XX million in commercial assets annually through B2B and B2C marketing channels
  • Managed and nurtured auction client/seller relations (business owners, bankruptcy trustees, government agencies, and receivers)
    • Negotiate client contract terms
  • Managed development and coordination of a new self-serve product that increased annual auction sales by 15%-20% 
  • Designed and deployed lead generation campaigns that increased auction client leads by 30% annually
  • Managed website redesign and deployment of new software for business operations

 

Book to Clean Agency       2013 – 2020

Owner – Sacramento, CA

  • Developed and designed website to capture home cleaning leads
  • Deployed effective B2C digital marketing campaigns and review funnels (4.5 Rating · ‎76 reviews on Yelp)
  • Grew to over $X00,000 in annual sales

 

KMIR6-TV NBC       2010 – 2011

Videographer, Editor, Director, Graphic Designer, Assignment Desk

Skills

Marketing Experience:

Social Media Advertising | Google Adwords | Email Marketing | Lead Sourcing | Ad Creation | Radio and Youtube Advertising | Commercial Video Design | Search Engine Optimization | Re-Targeting | Landing Page Creation | Content Creation | Press Releases | B2B & B2C Sales Funnel

Software Proficiencies:

Google AdWords & Google Analytics | Adobe Photoshop & Premiere | WordPress | WebFlow | MailChimp | HubSpot

About me

I consider myself an entrepreneur, methodical, and ambitious. I am adaptable and competent at handling multiple tasks on a daily basis. I am eager to approach difficult tasks.